Location
Kuala Lumpur
Salary
RM 2,500 – 3,000
Seniority Level
Junior Executive
Years of Experience
1 year
Responsibilities
We are looking for a Social Media & Community Specialist to manage our brand’s social media presence and online community.
If you enjoy creating content, engaging with people and working in the travel industry, this role is for you.
- Manage daily content posting on company social media platforms (Facebook, Instagram, TikTok, XHS) with creative ideas and copywriting.
- Prepare and publish simple, engaging social media content in Chinese and English
- Manage and moderate brand community chats to maintain a positive environment.
- Engage with followers through comments, messages and community chats in a timely and professional manner
- Support online campaigns, promotions and community engagement activities
- Assist in preparing basic social media and community performance reports
- Monitor feedback and suggest improvements to content and engagement strategy
Requirements
- Junior to Mid-level candidates (0–3 years experience)
- Fresh graduates are encouraged to apply
- Good command of Chinese & English (spoken and written)
- Passion for social media, content creation and travel
- Familiar with social media platforms and basic content posting workflow
- Able to communicate professionally with customers and online communities
- Willing to learn and adapt in a fast-paced environment
- Responsible, detail-oriented and able to follow content guidelines
Personality & Soft Skills (Key Focus)
- Outgoing and engaging personality – cheerful, approachable and enjoys interacting with people online; has a strong sense of online culture (“internet sense”) and a natural sense of humour to keep the community active and lively.
- Excellent communication skills – strong written communication and empathy, with the ability to adapt tone and style when interacting with different types of users.
- Strong community awareness – understands community culture and boundaries, able to manage conversations tactfully, handle potential conflicts calmly, and maintain a positive and respectful community environment.
- (Added Advantage) Prior community management experience in travel agencies, the tourism industry, fan communities, or entertainment-related industries is a plus.