One of the most important parts of being a freelance graphic designers is handling client’s complaints. If you’re not able to handle your client’s complaints, then it will lead to the loss of that customer and revenue for your business. So how do graphic designers handle these types of situations? Well, we’ve compiled this list below with 17 ways in which freelancers have handled their clients’ complaints!
Don’t take it personally
The first thing you should do is not take client’s complaints or criticism too personally. Remember that they’re only voicing their concerns because they care and want to see the project go smoothly. This way, instead of getting defensive or angry with them for complaining about your work, try to be more understanding of what exactly they’re trying to say.
Own up to your mistake
If you have made a mistake on the design, do not try to cover it up or lie about what happened. Admit that there are mistakes and be upfront with them so they know where improvements can be made for next time around! This way, even if their complaint was valid in terms of how you handle things, at least this will show them that you’re open and honest about the situation which is something they might appreciate.
Make more time to do revisions
No one is perfect, so there will be times that you deliver a design and the client points out a mistake or error in it. Be sure to give them ample time (and notice) for when they need revisions done on their order! Most clients are just trying to get the best looking product out of your skillset as possible so if something needs fixing, let them know what’s wrong and then try not to rush through any changes.
Be sure to communicate with your client
Communication is the key when dealing with clients. Be open and upfront about everything from the start of the project through completion- what you will be doing, how long it might take for revisions, etc. Being professional in this aspect can help keep a lot of headaches down the road.
I know I mentioned it earlier, but this is one of the most important things that you can do. If your customer has a complaint about something then don’t get defensive and respond right away to their email or letter! Take some time to think about what they said and why they might be unhappy with whatever you did for them.
Keep it simple
This is a really important one, graphic designers are sometimes given the wrong impression that they need to make everything look like something out of an art gallery. Remember that you’re not making paintings here! You’re trying to get your customer’s message across and give them what they want.
Answer their questions
Sometimes it’s tough to know what exactly the client wants so listen carefully and answer any question they may have. Let them know that you want to help them out as much as possible because in the end, this is what will make your customer happy.
This one is iffy, you’re essentially going to be giving a partial refund which may not sit well with the client. However, it will make them feel like they are getting some sort of compensation for their complaint and that they’re being taken seriously. Sometimes this can even lead into another project or working together in future projects.
Add an extra service
This can be a great way to show your appreciation for the client and make them happy. It will also give you the opportunity to provide better customer service in future projects that they may have with you.
This is a simple one that can go a long way. You’re not going to please every client, no matter what you do but an apology goes a long way and it will make your clients feel better about the work they’ve done with you.
Offer to make future updates
This is another way of saying thank you and it’s really just a simple gesture that can go a long way. It also shows the client how much they are appreciated by your company and this will often lead to them continuing their business with you in the future as well.
Offer to make the changes
Offering to change any aspect of a project for your client is also an easy way to mend fences and show them that you want their business. Plus, if they are satisfied with the end result then it’s possible this will lead to future work as well.
It’s as simple as that. If you’re polite and respectful to your clients then they will be happy with the end result no matter what it is.
Give Them a Discount
If all else fails, think about offering them a discount on their next project or purchase from your company in order to keep them satisfied. It may affect your revenue but you may can give your client a good impression.
Do not argue with clients
If you’re about to argue with your client, just walk away and take care of it later. Arguing will only lead to bad feelings on both sides and a project that is not successful for the company or freelancer.
In order to provide a good service, ask questions before beginning work so you know exactly what they want and do let them know if you can’t hit their requirements.
Sometimes clients send over ideas that may seem weird at first but if there’s potential in them then go ahead and do them! It could be as simple as painting an object of different colors than originally requested by the client. The more exciting approach can help keep things fresh for everyone involved while still showing off their creativity.
There are many ways to handle a client’s complaint. As you can see, there is no one size fits all solution when it comes to responding that will work for every customer. The best way to figure out the right answer for your situation is by trying different approaches until one sticks and works well with your current clients. You may also want to consider what type of industry or niche you’re in as this could affect the appropriate response tactic too. If any of these tips have been helpful, please let us know – we’d love to hear about how they worked for you!